
NOTE: All the media firms have to give Snapchat a cut of any ad revenue (typically 30%) that they generate on Discover.įor starters, there are only 20 ad spots on the Snapchat Discover Channels section. Snapchats Discover Channels is available only for few select publisher’s/media brands and is immensely costly to run a campaign every day. If your brand is well known, and have fresh content or news 24/7, then this is the perfect feature to use. READ MORE: 25 POPULAR YOUTUBERS YOU SHOULD FOLLOW ON SNAPCHAT TODAY! Plus, this also makes advertisers purchase 10 spots on discovery section. The main difference between Snap ads and Story Ads is that Story ad allows an advertiser to take the snapchatter to the product page, show video, have app installs after swiping up.

Ways a brand can advertise on Snapchat: SNAP ADS:

In this blog, we are going to discuss various methods a user can utilize to advertise on world’s fastest growing curated content generator using a smartphone. With 3.5 billion snaps created each day and over 8 billion videos views per day snapchatters are bound to use other available methods that are more effective before the arrival of Story Ads. Using this Story Ads feature, an advertiser can attach attachments, add trailer which can be watched by swiping up, provide app installs and even can take the viewer to its product page. Story Ads in the ad manager is different than all other features altogether. When using for your Snapchat campaign, an advertiser will only get 4 options Ad types which are specific to its limitation which we are going to discuss further on this blog. In a way, Snapchat’s Story ads is an updated ad format of Promoted Stories. These Story Ads is an ad format that will allow advertisers to reach audiences with the branded title in the Discovery Feed. Yesterday, Snapchat announced a new update called Story Ads, that is going to be a big boon to brands and advertisers.
